View Full Version : Hustle or Hobby?

09-18-2010, 04:00 PM
Today I look at the difference between artists who are seriously trying to build a career versus fanboys who just thinking they're the best but have no sense of how to work the game.


These days everyone is a rapper, and by that I mean everyone who has a built-in microphone on their laptop has released a “freestyle” over some industry beat (http://www.youtube.com/watch?v=_pbguXRExRk), then created a MySpace page and considered themselves an MC. Some take it one step further and truly believe that with a little bit of effort (and I mean a real tiny bit) that they too can become the next best thing. The problem is that few of these people actually understand what it takes to really do this shit and so they are stuck in their own little bubble of thinking they’re making the best music ever, when either no one is hearing it, or no one gives a shit. While the latter is due mostly to them not “keeping it real” (as I’ve discussed the last (http://www.reppghhiphop.com/2010/09/12/what-is-real-hip-hop/) several days (http://www.reppghhiphop.com/2010/09/15/what-is-real-hip-hop-pt-2/)), the former ties in as these “rappers” spend more time talking about how real they are than they do actually promoting their “real” product.

Part of the fanboyism in rap is to act as though your album is the greatest thing since Illmatic, when really it ain’t even as good as the overrated Stillmatic, in fact most times it ain’t even as good as Nastradamus. But when you don’t put in the effort to have anyone actually hear your music outside of your own little circle of knuckleheads, you can keep believing that you’ve made the next hip hop classic. I don’t know if these kids are just scared of negative feedback, or if they just don’t understand the game, but either way once again you have the people screaming the loudest how “real” they are, but they’re screaming it to the smallest crowd, so how relevant is it really?

It’s one thing to sit down and write some rhymes, maybe make a beat or jack one from somewhere, but there comes a point where you have to decide what you’re doing this for, are you trying to build a career, or are you just having fun? If you’re trying to build a career then you might wanna focus on more than just the amount of obscure references in your bars, you also gotta think about how you’re gonna get your music to the people. Believing you’re the best rapper ever is easy when there’s no one to tell you otherwise because no one is hearing your shit. And for people to hear your music, you gotta make it accessible. I’m not saying change your style, “sell out” or whatever other terms people use, I’m saying create a product that you can really push, because that’s what separates the fanboys from the artists, the ability to sell.

Anyone can sit in their basement and churn out garbage, hitting pads on an MPC and scribbling nonsense in a notebook with a sharpie, but that’s not getting you anywhere. Being able to plan a release, knowing how to promote, and forming relationships, THAT’S what puts your music in the hands of people. Telling people that they’re stupid if they don’t listen to your music is NOT a good way to get people to listen to your music. Spending more time bitching about how you’re better than everyone else and how people are still sleeping will not wake anyone up. What it comes down to is this, could you formulate a plan for the next 5 years of your career with tasks and goals, or do you just record songs whenever you feel like it and then sporadically release them hoping some random person will stumble across them?

Talent is nothing without drive and hard work, so if you really wanna have a chance at making it, get focused man, and learn to prioritize, or else you’ll just be like any of the other millions of fanboys who are on their own dick so hard they don’t realize that they’re going nowhere. Next time I’ll get back to the usual fuckery, like Killa pulling a Jay-Z move (http://www.youtube.com/watch?v=OvBTHhEFeJo) and BODYING a mafucka (http://www.youtube.com/watch?v=w992w7nTWNI) on his own shit (http://www.youtube.com/watch?v=9Twk-OBx8Wo), now THAT’s real hip hop.

09-18-2010, 04:34 PM
Shut the fuck up.